Call and a person answers.
No phone tree, no ticket number, no form that disappears into a queue. There is a chatbot on this site and it will happily give you real lead-cost numbers at eleven at night — but it never stands between you and a human. Tell us what's going on with your business and we'll tell you straight whether we can help, including when the answer is no.
What's the fastest way to reach AFC?
The phone. Call 1-800-481-8638 and you'll get a person during business hours, Monday to Friday, 8am to 6pm Mountain Time. Email and the form below both reach the same inbox and we answer within one business day, usually the same day.
Phone
1-800-481-8638
Monday to Friday, 8am to 6pm Mountain Time. Outside those hours, leave a message and we call back first thing.
Tap to call Written detailinfo@eyetoad.com
Best if you want to send links, screenshots or numbers. We reply within one business day, and a person reads it rather than an autoresponder.
Send an emailOffice
Denver, Colorado
1001 Bannock St, Suite 660
Denver, CO 80204
We work with contractors across the United States, Canada and internationally — being local
isn't a requirement.
What actually happens when you get in touch?
A conversation about your business, not a pitch about ours. We ask what an average job invoices at, what you close, where you work and what your slow season looks like. Without those we can't tell you anything useful, and with them we usually can inside twenty minutes.
You won't get a sequence. No automated emails, no "just checking in" every Tuesday, no calendar link that leads to a sales rep reading a script. One conversation with someone who does this work.
You'll get a real number. Not a range designed to get a second meeting. If your market needs $4,000 a month to win, we say $4,000. If $300 would do it, we say that too and we quote accordingly.
You might get told no. If your break-even cost per lead is too low for paid channels to clear, or your service area is already locked up by a client of ours, or the honest answer is to spend the money on a second truck — we'll say so. Losing that sale costs us less than a bad six months costs both of us.
Want to arrive with your numbers already worked out? The plan builder takes about four minutes and it's free.
What four numbers should you have ready?
Average job value, gross margin, close rate and service area. Those four decide your break-even cost per lead, and your break-even decides which channels can work in your market at all. Bring them and the first call is genuinely useful. Don't have them and the call becomes us helping you find them, which is also fine.
Pre-call checklist
AFC · No. 002-
Average job value
What a typical completed job invoices at. Not your biggest ever and not your smallest — the middle of the range you actually run. A rough figure is fine.
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Gross profit margin
What's left after materials and labour, before overhead. Most trades sit somewhere between 20% and 45%. If you've never worked it out, say so — it's more common than you'd think.
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Lead-to-job close rate
Out of ten real leads, how many become jobs? This one matters more than any other number and it's the one most contractors guess at. Even a rough count from last month helps.
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Service area
The cities and towns you'll actually drive to. Competitive density varies enormously between a single town and a three-county radius, and it changes the budget more than anything else.
We answer the phone. So should you.
The most common reason contractor marketing "doesn't work" isn't the marketing — it's a lead that sat until tomorrow. With Google's agentic booking rolling out through 2026, in some categories the assistant now phones the business on the customer's behalf and moves to the next provider if nobody picks up. No ranking survives an unanswered phone. It would be strange for us to say that and then hide behind a form.
Call 1-800-481-8638What are you actually trying to do?
If you already know what you need, these go straight there. If you don't, that's what the call is for — most contractors arrive unsure which of the three common problems they actually have, and working that out is the useful part.
I want my site and profile looked at
The free audit covers your website, your Google Business Profile, your review profile and the competitors currently outranking you. Takes us about a day, you keep the findings, and there's no obligation attached.
Request a free audit Budget firstI want to know what this costs
Campaigns run from about $50 a month to several thousand, scoped to your market and goals. No package tiers, no long-term contract. The pricing page explains how we scope it and what changes the number.
See how pricing works Fit checkI want to know if you're right for us
We take a deliberately small number of contractor accounts and turn down work fairly often. The fit page lays out who we're a strong match for, who we're not, and the three problems behind "we need more customers".
See who we work with Do it yourselfI want to work it out on my own first
Three free tools, no email required. Build a twelve-month plan, score your website out of 100, or download a tracker that shows which channel actually produced last month's work. Use them and never call us — that's fine.
Open the free toolsTell us what's going on
The more you tell us about your numbers and your market, the more useful the first reply will be. If you'd rather keep it short, that's fine too — name, phone and what you're stuck on is enough to start.
Everything here goes to a real inbox that a person checks. We don't sell data, we don't add you to a mailing list, and there's no automated sequence behind this form.
Prefer to talk it through? 1-800-481-8638.
- Monday – Friday
- 8:00am – 6:00pm Mountain Time
- Saturday – Sunday
- Closed — leave a message and we call back Monday
- Email & form replies
- Within one business day, usually the same day
- Free audits
- Turned around in about one business day
Send us a message
A person reads every one of these.
Before you call
How quickly will someone get back to me?
Will I get put into an email sequence?
What should I have ready before I call?
Is the first conversation free, or do you charge for a consultation?
There is a chatbot on this site. Do I have to use it?
Do you work with contractors outside Colorado?
Is the free audit really free, and is there a catch?
What if I am not a contractor?
Let's get the phone ringing.
One call. We'll look at your market, tell you what it takes to win it, and give you a real number. If it isn't worth it, we'll say so.